PRIVA Perfect Empowers Women with its All-new Formula

Priva® partnered with the ChicDriven Women Empowerment Expo last July 16 to 17 at the Glorietta Activity Center in Ayala Center, Makati City. The expo  drew Priva® women together: the ones who aspire for more and want to level up. With the “chic driven” woman in mind, the expo intended to “share, inspire, and empower women to truly have it all.” Since Priva®‘s latest variant, Perfect Care 2-in-1, highlights that same unbridled and uncompromised need of women to enjoy perfect intimate care, it came in as the perfect partner for the ChicDriven Women Empowerment Expo.



The second day of the ChicDriven Women Empowerment Expo was packed with activities, booths, and workshops all intended to help women amplify the awesomeness in their Priva lives.

Part of the exciting lineup of FREE seminars at the ChicDriven Women Empowerment Expo was a special segment “How To Attract The (Perfect) Life and Love You Want”. A powerhouse cast of women, like Sharleen Cu-Unjieng of Mustela, Aisa Mijeno of Salt, and Go Negosyo Awardee Michelle Fontelera of ZenZest all shared their top tips for becoming your own boss. This was immediately followed by a detailed Priva how-to with Image Consultant, Theta Healer, and NLP Practitioner Ning Tadena, where she shared her expert insights for manifesting and attracting your dream life…and dream man. Model, triathlete, and doctor Ian Banzon and happily married celebrity fashion stylist Donna Cuna-Pita joined Tadena in running through the requisites for making your dream a reality.


Karole Santos, Chic Driven Co-FounderIssa Litton, blogger Denise Heredia, Tessa Prieto-Valdes and PhoemelaBaranda at the Priva booth

The Priva® booth at the expo was equally as exciting. Aside from being able to pick up your own stash of Priva® goodies there, the booth also came with an interactive afternoon module that pushed women to step out from the shadows and into their own limelight through an interactive GIF activity. It was a testament to the fact thatPriva®supports overall women confidence and empowerment.

Priva is able to satisfies what women want and it also stops at nothing short of giving go-getters perfect intimate care. Tested by OB-Gynecologists to be safe and effective for everyday use, Priva is formulated with tried-and-tested ingredients that provide noticeable whitening and smoothening results in as early as 7 days. Priva  has RevitaCoolTM, which provides a refreshing feeling with every wash.

From the ranks of the ultra-popular Priva Skin Lightening and Cooling Intimate Wash with glutathione (pink) and Priva Skin Firming and Cooling Intimate Wash with collagen and KwaoKrua (blue), comes Priva's most advanced variant to date for the even more meticulous maven.




The NEW! Priva Perfect Care 2-in-1 Intimate Wash(gold) is the first multi-benefit feminine wash specially formulated with glutathione to help lighten dark skin areas and collagen to improve the smoothness of the skin. It provides leveled-up confidence because of its multi-faceted approach of addressing these specific and sophisticated intimate care needs. It is definitely made for the “chic driven” woman. Now, women can truly “have it all.”

The NEW! Priva Perfect Care 2-in-1 Intimate Wash is available in 60mL (P69.00) and 150mL (P149.00), and is available in leading supermarkets and beauty stores nationwide.



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