PRURide PH seals partnership with Garmin at the PRURide PH Pasasalamat event


Following the successful collaboration with Garmin on its first ever virtual PRURide PH, Leading life insurer Pru Life UK has formalized its partnership with Garmin to promote a healthier lifestyle in the new year.

Pru Life UK announced this extended partnership with Garmin smartwatch during the official thanksgiving celebration for the media held earlier today.

“As we usher in the new year, we continue to expand our ‘We DO Health’ commitment to our customers. Garmin’s competitive advantage in the smart wearables industry brings a wider reach to the partnership, with the common goal to encourage Filipinos to actively monitor and maintain a healthy lifestyle,” says Pru Life UK SVP and Chief Customer Marketing Officer Allan Tumbaga.

“We are kicking off 2021 by engaging with all cyclists and fitness enthusiasts in the country so that they can become more conscious of their health activities. We are delighted by our partnership with Pru Life UK and the PRURide Virtual Challenge as the leading Pulse-compatible wearable available on Android and iOS mobile devices. This year, we will be planning more exciting engagement initiatives with the members of Pulse’s PRURider, PRURunner, and other health online communities,” says Nauts and Vectors Company Inc. (Exclusive Distributor of Garmin and Tacx in the Philippines) President and CEO Ryan Tan.

With a record number of over 7,000 participants from all over the country, PRURide Virtual Challenge is still ongoing until January 31. Lucky finishers drawn in the raffle will receive exclusive Garmin Edge 530 and Tacx Galaxia Rollers, while the first 3,000 finishers will receive ₱ 1,000 discount vouchers from Garmin.

Download the Pulse app for free on Google Play or Apple App Stores to register, and join Pulse’s online communities. Check out the Pru Life UK Facebook page at for updates.