LBC Express Inc. holds its first-ever So Shop! social sellers bazaar

While anyone  can be an entrepreneur nowadays, starting an online business may be a daunting task.  With the right support, succeeding comes within arm's reach.


At the first-ever LBC Social Sellers Bazaar,  LBC Express Inc. aims to empower online business owners (MSMEs) by teaching online business owners new techniques to move their businesses forward.

Hosted by 101.1 Yes FM DJ Rico Panyero and Love Radio DJ Raqi Terra, the So Shop! Social Sellers Bazaar last October 5 at Function Room 4, SMX Convention Center, Mall of Asia, Pasay City, it brought together over 100 online business owners, thousands of shoppers, industry speakers, and influencers in one venue. It gave social sellers the opportunity to meet and connect with their customers in person, showcase their products, and transact using LBC’s Cash on Pick-up (COP) and Cash on Delivery (COD) services.



“With more and more Filipinos setting up their businesses online, we at LBC, believe that it’s high time to bring online businesses together, in one venue, and get to interact with their buyers live. So Shop! is our commitment to empowering micro, small, and medium enterprises in the country,” said Oliver L. Valentin, Executive Vice President and Chief Operating Officer for Philippine Branch Operations of LBC Express Inc. 

LBC’s COP and COD services are designed to make online purchasing easier and more convenient for shoppers. With COP, LBC’s over 1,400 branches can serve as pick-up points for buyers to get the products they bought online while COD allows them to get it right at their doorstep.



Facebook Philippines Head of Agency Liam Capati showcased the power of Facebook ads and how it can help businesses reach their customers especially at a time when cutting through the clutter in the online space is crucial. Canva Community Team Lead Gladys Lacorte emphasized the importance of having visually appealing social media pages through designs that represent a business’ personality. Creative Boss Founder Rachell Araja-De Luna knows very well why a website is a must-have for an online business, with it being a repository of one’s products online. Through her talk “DIY Your Dream Website,” Araja-De Luna discussed the simple ways a budding entrepreneur can create a website without breaking the bank. The power of online communities cannot be dismissed too — this is what PLDT Vice-President for Digital Strategy and Consumer Disruptive Business Carlo Ople highlighted in his talk. Ople shared why businesses should be present in the digital space and how to effectively tap online communities to reach a specific target market.


A panel discussion on the social impact of online businesses featured Jamico Jamlang, founder of sustainable businesses The Bamboo Company and Chesca De Mesa, co-founder and managing director of Refuse PH. Joining them was Havas Media Ortega Head of Data and Analytics Phil Tiongson who gave the audience a glimpse of Havas’ global study centering around consumers’ mindful consumption.

Women entrepreneurs also took center stage with Kimstore Founder Kim Lato and Neon Island Founders Alyssa Gibbs and Aira Medina. They shared what it’s like starting and growing a business, as women, and how they overcame the challenges that came with it.





So Shop! became a haven for a weekend to shopping enthusiasts and people with various interests.  It featured diverse products from over a hundred booths,

Online gadget stores such as Kimstore, Juan Gadget, Droid Hero, and JBL Store PH provided exclusive deals and discounts. Beauty and makeup fans went gaga over the various  Korean and Japanese beauty brands. Those who love customized lifestyle pieces were also able to see their favorite online shops, making it a perfect venue to shop for personalized gifts including travel sets, accessories, and even kitchen wares. Moms who were on the lookout for early Christmas gifts brought home items that are perfect for the whole family.

Javier Mantecon, Chief Marketing Officer of LBC Express-Global Marketing, reiterated the company’s commitment to move lives, including those of the social sellers. “As the e-commerce community continues to grow, LBC remains your partner. We hope that this is just the beginning of our long partnership. We want to help you take that move, wherever that may be.”

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