|L-R: LG Philippines’ VP for Mobile Communications, with Yugatech founder Abe Olandres, Mr. Paul Jeon, and film director Mr. Mikhail Red|
LG Electronics Philippines has officially launched LG G7 ThinQ in Manila last June 14, 2018 at an exclusive launch recently event held at trendy bar and lounge Yes, Please. The new flagship premium smartphone is available in Aurora Black and Moroccan Blue colors at the suggested retail price of P 42,990.
Combining exciting innovations, a sleek design, and stunning display and sound with LG’s intuitive ThinQ AI technology, the G7 ThinQ takes the smartphone experience to unprecedented heights. The flagship smartphone screen of the LG G7 ThinQ measures 6.1-inches diagonally. And at 1000nit, its Super Bright 6.1-inch display is brighter than any other mobile phone screen. This, along with the phone’s AI-powered operational and creative features, a Quad DAC feature that provides distortion-free sound, and a hardworking camera, offers consumers a better user experience all around.
LG has always striven to provide products that makes the daily grind easier for its consumers. In the LG G7 ThinQ, this principle is reflected in the Hotkey, a button on the side of the phone that activates Google Assistant with one tap. Holding down the button will allow for instant conversations with Google Assistant, and will allow the user to search the internet, open applications and remotely use the phone on voice command (LG has worked with Google to come up 32 new Google Assistant commands). The G7 ThinQ also sports Super Far Field Voice Recognition, which allows it to hear commands for Google Assistant up to five meters away.
During the launch, LG invited gadget website Yugatech’s founder, Abe Olandres, to explain how the G7 ThinQ’s AI-powered features can provide beneficial advantages to everyday life. As Abe explained, the phone’s AI CAM helps deliver an unprecedented smartphone photography experience by recognizing an object and automatically adjusting settings according to what it sees. The phone also has 19 different color and contrast filters to help enhance results. All these features combined makes capturing professional-quality images a truly effortless experience for everyone.
To fully display how the G7 ThinQ delivers the ultimate camera experience in a smartphone, LG commissioned a short video from up and coming director Mikhail Red, whose latest film Birdshot won the Asian Future Best Film Award at the Tokyo International Film Festival, and was the first Filipino full-feature film to be included in Netflix’s inventory. The video not only demonstrates Mikhael’s skill and dexterity as a director and photographer, but showcases how the LG G7 ThinQ’s camera delivers a higher range of details, more vivid colors and striking luminance when capturing both moving and still subjects. Mikhail’s video also demonstrated how the LG G7 ThinQ enables the Super Bright Camera feature in a low-light setting, resulting in clearer, more focused images, or how the camera supports depth-of-field Bokeh effects with a Super Wide Angle feature.
LG G7 ThinQ also brings a Super Bright Display and an incredibly loud speaker. G7 ThinQ boasts of a Boombox Speaker that increases the base sound level by more than 6dB with twice the amount of bass. Translated in layman terms, the LG G7 ThinQ packs more than 10 times the loudness than that of a typical smartphone with its DTS:X surround speaker.
“LG is pleased to introduce you to a smartphone that will take you beyond the limits of your imagination, and bring you closer to the things that matter in your life,” remarked Mr. Paul Jeon, LG Philippines’ VP for Mobile Communications. “The LG G7 ThinQ reflects a new era in smartphone design, the beginning of new AI-powered services and the gateway to a new way of thinking.”
|L-R: Nico Gelle, Mobile Marketing Communications Manager of LG Philippines; Christina Zabat of ABS-CBN Lifestyle; Reyn Guergio of Manila Shaker; and Mayan Salapantan, Senior Manager for Corporate Marketing of LG Philippines|
LG also gave away the new G7 ThinQ to the two ultimate BTS fans during the first and only LG G7 ThinQ Media Quiz night.
The LG G7 ThinQ device is waterproof to IP68 and meets military robustness standards. The front and back of the G7 ThinQ are protected from scratches with Gorilla Glass 5. Its powerful specifications and strong feature set make it a worthy contender.