SM Supermalls welcomed Chevrolet to the "Home of Global Brands" today in a media launch held at the Atrium of SM Mall of Asia.
SM Supermalls Senior Vice President for Marketing Jonjon San Agustin exchanged handshakes with Ms. Lyn Buena, Chevrolet Senior Vice President for Marketing and Communication Services to officially seal the partnership.
The Atrium was transformed to a Retro Diner Themed Party with an impressive display of vintage and hand-picked Chevrolet cars depicted in timeless American movies. Who can ever forget the Prince's 1983 hit "Little Red Corvette" or Marilyn Monroe's classic 1962 Corvette? The Chevy showcase allows customers to discover the rich automotive heritage of Chevrolet spanning 105 years.
Guests were also able to meet and greet with the Perkin twins, Chevrolet's brand ambassadors, who did an opening musical performance.
And for SM's Father's Day celebration this weekend, dads and their families can join in the car-a-oke sessions and activity booths for a chance to snag freebies and amazing deals.
Early last month, SM Supermalls announced lots of exciting activities as it forges partnership with many of the world’s well-known brands to over 30 malls nationwide.
Now, the retail giant is sure to bring ultimate family fun experiences to mall-goers as partner brands hold new product launches, activations, promotions and fun events in various SM malls up to the end of 2017.
To know more about SM’s “Home of Global Brands” campaign and exclusive news about SM Supermalls, Visit www.smsupermalls.com or follow SM’s official social media accounts on Facebook, Twitter and Instagram.