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on April 27, 2010

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Pinggang Pinoy® addresses the Malnutrition problem

The country has been facing the rise on the number of underweight and overweight Filipinos for more than 20 years. The World Health Organization (WHO) defined this phenomenon as the “Double Burden of Malnutrition” or the “prevalence of both undernutrition and overweight in the same community, nation, or region.” To address this problem, our government launched the Pinggang Pinoy® campaign in 2014. Pinggang Pinoy® is an easy-to-understand food guide showing proper food group portioning on a per-meal basis. This reflects the principles of MOderation, VAriety and BAlance (MOVABA) to promote healthier eating habits. Solving the Philippines’ Double Burden of Malnutrition should be a collaborative effort between the public and private sectors as it is not an easy feat. With this, Ajinomoto Philippines Corporation partnered with government agencies to conduct education programs to raise awareness and promote the practice of Pinggang Pinoy® in malnutrition hotspots, where incidences o

Prudence Foundation launches SAFE STEPS KIDS programme to educate the youth on life saving skills in times of Emergencies

After the success of SAFE STEPS pilot run in 2014, Prudence Foundation is back with a new and enhanced safety awareness programme. Executive Director Marc Fancy said, "The Philippines is one of the countries in Asia most prone to natural disasters such as floods, fires, earthquakes and typhoons. What this programme aims to achieve is to equip the most vulnerable group of our community with information on how to stay safe and react to emergencies, hence helping to build a more resilient community and future generation. " Safe Steps Kids is a safety awareness programme developed by Prudence Foundation, in partnership with Cartoon Network, Philippine Red Cross, International Federation of Red Cross and Red Crescent Societies. It educates Pinoy kids on lifesaving skills during emergencies by providing vital survival tips in response to emergencies or natural disasters. At the regional launch of SAFE STEPS Kids yesterday at the Manila Ocean Park, Prude

Goldilocks helps empower communities with its 'Kabuhayan Bakery' livelihood program

Lobo, Batangas has long earned its reputation as a hotbed for mining, but excessive mining has threatened its rich marine sanctuary. Because of this, efforts have been made to save the ecology by reducing Lobo’s dependence on the income generated from mining. As part of its CSR efforts, Goldilocks Foundation donated a fully-functional Kabuhayan Bakery business to Masaguitsit-Banalo National High School. This endeavor is in partnership with ABS-CBN Lingkod Kapamilya Foundation Inc.'s (ALKFIs) Bantay Kalikasan and Nutrition Center of the Philippines. In order to create a ripple effect of livelihood opportunities, the bakery will be managed by the locals, who were given the appropriate training to make a variety of breads and simple pastries. These products can then be sold either on a retail or wholesale basis. “My dream is to eradicate poverty in Lobo, while keeping the environment and Lobo’s natural resources as healthy as possible,” noted ALKFI Managing Direct

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